Built on 25+ years of real human experience.

I spent 25 years in pharma communications as a copywriter, content strategist, and creative director. Highlights include leading creative teams on launches (Baxter, Edwards Lifesciences, Genentech, Sanofi), serving blockbuster brands (Dupixent, Keytruda, Leqembi, Ozempic), and working on a Merck Agile team. I've also led marketing and built strategy for health tech startups from the ground up. Before all of that, I was a licensed California acupuncturist, where patients like yours could name me as their primary care provider.

Now I build evidence-based human truths and creative for brands and agencies. I also recently wrote LONGWELLGEVITY, which is coming to paperback soon.

I believe healthcare communications need to begin with honoring the human truth. Doing so makes everything different.